Maggie Puddle Cottages came to us with an existing brand and website, promoting 2 adjoining self catering properties in Cartmel. Our brief was to create an updated brand and a broader identity to run across both properties with a single site promoting bookings.We took the existing logo and developed it by introducing a new colour palette and serif font, while introducing some hand illustrated details designed to tie in the modern, yet cosy feel of the properties.
The client was keen to integrate a channel manager style booking system so they could manage their availability across a number of OTAs as well as direct – we recommended the eviivo platform and integrated the booking button into our site design and build.
Alongside the design and build of the site into WordPress, we planned and managed a photoshoot with interior specialist Lee John Mann. The outcome was a brand focused site with stunning photography which is super easy to use and update.
We also handled the migration of the client’s existing content, across to the new site – our in-house copywriter implemented a new house style, further tying in the brand identity and positioning.