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Google Ads

Google Ads

Staying Ahead Of The Competition

So you have a website. But how do you attract the right customers to your site at the right time? An effective pay-per-click campaign can be the ideal solution, whatever the size of your business. Google isn’t just a search engine, it is the world’s most popular paid advertising platform. Unfortunately, managing a Google Ads campaign can also be a huge drain on time and money if not managed well. We see companies time and time again who have a great budget who should be seeing great revenue, but instead, it’s being wasted on a poorly managed campaign. Let us do the legwork - we do it every day and we have the knowledge and experience to do it effectively and efficiently. 

Google Partners

We are one of only a few official Google Partners locally. When searching for PPC Cumbria, you will find a number of agencies offering PPC management, but this status means you can be confident that we know what we are doing and that you can rely on our expertise in managing Search Ads, Google Shopping, Display Advertising, and Remarketing. We confidently manage your campaigns to get the right results, leaving you to concentrate on running your business!

Technologies

One of the key advantages of an agency looking after your Google Ads are the technologies we can use to improve your campaign. You might like to take a look at one of our blog posts on the topic of “Why your Adwords campaign needs a coder”.

The benefits include –

Remarketing –

Setting up exciting image adverts and videos which your customers can see AFTER they visit your website. We can make sure that your name stays fresh in the minds of your potential customers after they have left your site.

Display Advertising –

We can design image adverts at multiple sizes to display on relevant websites.

Shopping –

If you are looking to sell your products online, we can create complex Google Shopping feeds, so that your product information is sent to Google on a daily basis.

If you would like us to take a look at your Google Ads account, follow the ‘Contact Us” link and drop your details in the form below.

Our Approach

Firstly, and most importantly – we need to get to know each other! The better we understand how your business works and what your goals are, the better the campaigns will run. We will update you and report on a monthly basis on how your campaign is performing. We believe in complete transparency, so you can see exactly how your money is being spent, how the campaign is performing and most importantly the return for your advertising spend. As a client, we will give you full access to the Google Ads dashboard, so that you can see how often your keywords were searched and clicked, how many sales were generated, and keep an eye on your spending limits.

The Advantage Of Google Ads

Pay Per Click advertising has some distinct advantages when compared to search engine optimisation or traditional offline advertising. The key advantage is speed – a Google Ads account can be set up and running in hours, bringing traffic to your website.

Unlike the scattergun approach of newspaper advertising, you can also see exactly which parts of your campaign are working, and which are not, so you can focus your budget towards the services (or customers) that are most likely to convert into sales.

With Google Ads, data is everything.

The longer your campaign runs, the more data we have, and the more it can be improved and optimised.  For example, if your website converts better in a certain town or city, we can adjust your budget for that location, or if your website tends to have a higher conversion rate in the evening, we can set up an ad schedule to reflect this.

PPC Cumbria – What’s Included

We offer a service which is completely inclusive and covers everything required to set up your Google Ads campaign. We then have a dedicated PPC Manager who will monitor & optimise your campaigns. We manage everything; setting up merchant feeds, creating stunning graphics for remarketing campaigns, analysis of the activity on your website, and ongoing advice about how you can better position yourself against your competitors.

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XTRONS

XTRONS

In-Car Electronics experts, based in Hong Kong with worldwide distribution

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Shop Fitting Supplies

Shop Fitting Supplies

Industry Leaders in Shop and Storage Equipment

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XTRONS

XTRONS

In-Car Electronics experts, based in Hong Kong with worldwide distribution

View Project

Shop Fitting Supplies

Shop Fitting Supplies

Industry Leaders in Shop and Storage Equipment

View Project

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