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Est. in Cumbria 2012 Human ideas. Intelligent momentum.
Bedroom at Boutique Sheds, with the wrought iron tree screen and a painted fells mural

Tourism

Boutique Sheds.

Two luxury cottages in Cartmel, brought together as Boutique Sheds: a brand, a bespoke website, and films for the feed.

Base
Cartmel, Cumbria
Partnership
2020
Live site
boutiquesheds.co.uk

2

Cottages under one brand

2020

Brand, website and photography

1 day

Shoot across both properties

Live

Booking built into the site

The brief

Boutique Sheds came to us with The Old Roller Shed, a self-catering cottage in Cartmel, and a second luxury property being renovated nearby. They wanted one site, with a booking system, that could hold both.

Bathroom at Boutique Sheds, with the tree screen between the basin and the bath

2020

The name

We named the brand Boutique Sheds, Cartmel. The client had commissioned a wrought iron room divider from local artist Chris Bramall, with a tree worked into the metal. That tree became the mark, and the brand was set around the high-end feel of the properties.

Boutique Sheds website on a desktop, laptop, tablet and phone, with the booking bar

2020

The site

The site was designed from a blank canvas and led with photography, so the cottages do the talking. It was built as custom WordPress, without a theme or a pile of plugins, so it stays fast and straightforward to edit. Freetobook keeps availability current for both properties, and the booking button sits inside the design.

Living room and kitchen at Boutique Sheds, with a mezzanine above

2020

The pictures

Lee John Mann photographed both properties in a day. We briefed the shoot from the pages the site needed, then ran the day so those were the pictures we came back with.

Colorful cushions arranged on a gray sofa in a modern open-plan living room and kitchen.

Ongoing

The socials

Our ongoing social campaign work for Boutique Sheds showcases the character of both properties through content made for their audience. We capture fresh, high-quality content on site and around the local area, showing the properties in the Cartmel setting that makes them special, and build campaigns around what guests care about most. From captivating reels to engaging social posts, every piece is designed to grow their following and keep the brand front of mind. We also create and send monthly email newsletters with the latest news and offers.

Social

Shot for the feed.

Portrait films, the shape people actually watch.

Autumn in Cartmel
Inside the sheds

Outcome

The client was over the moon. “Just had a new website built by Make Us Visible which has been a really easy process from start to finish. From design to branding, every step has been professionally completed and Gareth has listened to the customer throughout, making sure I am happy with every part. Fantastic photographer introduced by them too. Many thanks – Boutique Sheds, Cartmel looks and feels 5*!”

design

  • Brand name and identity
  • Bespoke website design
  • Art direction

marketing

  • Photography
  • Booking integration
  • Social films

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