If you’re a regular Facebook user, you will probably be familiar with the Carousel adverts which appear from some of the larger brands. For example like this one.
Magento Facebook Pixel Extension
Our coders have been working hard to develop a new Magento extension which makes Carousel adverts, as well as a wealth of other advertising options, possible for Magento store owners. By installing our extension, we can track performance, conversions, and views via the Facebook Power Editor. Normally setting up Facebook’s ‘pixel code’ to track a full range of events is a time-consuming and complex process….. but this extension allows us to setup the required code quickly and easily.
Initially we will be launching on a select number of customer’s sites, but will look to offer via Magento Connect for the public in the near future.
How Do Carousel Adverts Work?
Carousel adverts work by displaying products your previous customers have looked at. This means that when you’d display adverts to them, you already know that they are potentially interested in your products and services. They already know who you are, and what you sell.
These types of advert can be targeted at anyone who visits your website, but also people who have performed specific actions. For example, you can target users who have viewed a product….added it to their cart…. but not yet made payment. You can even target users who have purchased a certain product, looking to up-sell them another. Take a look at some of the options below;
Facebook Advertising With Magento
With the huge advertising growth of Facebook, as well as Instagram (part of the Facebook network), there has never been a better time to start advertising on social media. Contact us today to discuss your options.